Marketing Manager, Customer Acquisition

VNYL El Segundo, CA
  • compensation depends on experience
    + Bonuses
  • Full Time
  • Ask Us!
  • Employer Very Unlikely to Respond

VNYL is looking for an experienced Marketing Manager for customer acquisition manager who will help us accelerate our customer acquisition efforts. You will oversee paid marketing channels to grow our business.

  • Utilize social platforms such as Facebook, Twitter and Instagram to drive user acquisition
  • Manage budget allocation, forecasting, and measurement across your campaigns
  • Manage ongoing creative rotation and perform A/B testing to improve conversion through paid ads and email marketing
  • Work closely with design, product and curation teams to develop, create and optimize campaigns that drive sub growth and brand awareness
  • Leverage data to understand subscription conversion and engagement funnel
  • Report on campaign results, conversion rates, CAC, LTV etc

Skills Required

  • 1-3 years planning acquisition campaigns.
  • Experience with Adwords, Facebook, Snap, Pinterest, and Twitter ad platforms
  • Understanding on how to minimize CAC and grow LTV
  • Excel/Sheets and analytical skills
  • Love of music (a plus)

VNYL is re-imagining how we discover and listen to music. We are a venture-backed subscription service based in El Segundo, California. If you have a passion for customer service, hospitality and music then this is for you! https://vnyl.org

We are the creators of the first smart record player which was recently featured in Business Insider

Follow us on Instagram https://instagram.com/getvnyl

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